101: Promote Your Podcast with a Custom Mobile App with John Lee

With podcast apps and social media, you don’t “own” your audience. The apps do. You are constantly trying to get your listeners to your website to get them on your email list so you can better connect with them and stay top-of-mind.

My guest today, John Lee, shares how his company, Custom Mobile App, helps you reach and stay in touch with your audience on your terms through your own custom mobile podcast app.

In this episode, John and I discuss:

  • Why you need a way to stay in touch with listeners outside of the usual podcast apps (e.g., Apple Podcasts, Spotify, etc.)

  • How having a custom mobile app can help you get new listeners—particularly people who have never listened to a podcast before

  • How having your own app can help you nurture listeners into Superfans

  • What you get with John’s Custom Mobile App

Connect with John:

https://custommobile.app/

Podcasters want to own and nurture relationships with their listeners. We build individualized mobile apps for podcasts that engage and monetize their audiences.

Listeners who mention Podcast Launchpad on signing up enjoy a one month free trial.

Kelly Smith

Kelly Smith is on a mission to help ensure technology makes life better for everyone. With an insatiable curiosity and a multidisciplinary background, she brings a unique perspective to navigating the ethical quandaries surrounding artificial intelligence and data-driven innovation.

https://kellysmith.me
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102: How Systems Make Podcasting Easier

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100: What It’s Really Like to Run Your Own Podcast